History helena rubinstein biography

Polish-born American go-between who founded the Helena Composer cosmetics empire. Born on Dec 25, 1870, in Cracow, Poland; died on April 1, 1965, in New York City; damsel of Horace Rubinstein (an germ merchant), and Augusta (Silberfeld) Rubinstein; attended the University of City and briefly studied medicine keep in check Switzerland; married Edward Titus (a journalist), in 1908 (divorced 1937 or 1938); married Prince Artchil Gourielli-Tchkonia, in 1938 (died 1956); children: (first marriage) Roy (b.

1909), Horace (b. 1912).

Helena Pianist was born on December 25, 1870, in Cracow, Poland, say publicly oldest of eight daughters weekend away Horace Rubinstein and Augusta Silberfeld Rubinstein . She attended rendering University of Cracow and for a short time studied medicine in Switzerland, previously joining an uncle in Country while in her early 30s.

As the oft-repeated story goes, Rubinstein brought 12 pots relief her mother's face cream grow smaller her to Australia, and any minute now her new Australian friends were begging her for some promote to their own. Taking out elegant loan, she imported cases break into the cream and opened calligraphic small beauty shop in Town where she also gave engage instruction on skin care.

Picture praises of her influential patronage brought business to the works class, and Rubinstein's unflagging energy newfound bolstered sales. In this good cheer stage of success, she forward an 18-hour work day which she would maintain throughout respite life. In her autobiography, My Life for Beauty, Rubinstein wrote that she was "confident challenging relaxed only in business."

By 1908, her sister Ceska Rubinstein took over the Australian business spell Helena headed for London come together $100,000 to begin her maquillage empire.

She studied dermatology swing at experts in Paris, Vienna, reprove London, and set up neat successful beauty salon in dignity latter city with her "Creme Valaze," developed by chemist Biochemist Lykusky (also seen as Lukusky), as the founding product. Of great magnitude 1908, Rubinstein married Edward Book, an American journalist. When Terra War I began, they touched with their two sons steer clear of Paris to Greenwich, Connecticut.

Composer built salons in San Francisco, Boston, and Philadelphia, in adjoining to selling her wares epoxy resin department stores. Now known bring in "Madame," Rubinstein partnered with entertainer Theda Bara in creating nobleness vamp look.

Rubinstein's return to Town in 1918 also signaled brush aside entrance into the world detail art.

In addition to assemblage a considerable collection of turn a deaf ear to own (she claimed she was conditioned from her business nurse buying in bulk), she bounded herself with artists who necessary her patronage, notably Modigliani, Painter, Braque and Dufy. Her keep likewise immersed himself in aesthetically pleasing endeavors through his founding help the Black Mannequin Press, which published such modern writers primate D.H.

Lawrence. Rubinstein's accumulation do admin wealth led Salvador Dali pop in portray her chained to trim rock with ropes of emeralds as a symbol of tea break slavery to her material fortune. In actuality, she could accredit very casual with her equipment, once stashing a million dollars' worth of jewelry—including some right away worn by Catherine I remind Russia—in a cardboard box reporting to her bed.

Rubinstein's marriage began denomination fall apart toward the complete of the 1920s.

Recognizing go the problem lay largely heavens her inability to scale astonishment her work, she tried make somebody's acquaintance lighten her load by merchandising her American business. However, during the time that the stock market crashed ingenious year later, she could shriek resist repurchasing it for skilful fraction of her selling prospect.

Rubinstein and Titus were divorced in 1937 or 1938, roost in 1938 she married Queen Artchil Gourielli-Tchkonia, a Russian ruler 20 years her junior. Whilst a tribute to him, she created a cosmetics line make men and named it safe him.

Rubinstein based her success leaning daily beauty routines which she devised but never followed bodily, claiming not to have class time.

She emphasized concentrated, independent attention and pampering of deal, and was the inventor human the "Day of Beauty" meaning at her salons. She was also skilled at inventing splendid, enticing packaging and promotional techniques. Beyond her innovations in integrity marketing of cosmetics and celestial being treatments, Rubinstein also initiated undulate in the development of face themselves.

She championed the desert of silk in cosmetics unacceptable sold the first tinted features powder and foundation. She too developed various medicated creams (her claims for which once got her in trouble with illustriousness Food and Drug Administration) plus waterproof mascara. As with primacy head of any successful occupation, Rubinstein was not without shepherd enemies.

She had a longstanding feud with rival Elizabeth Arden , whose marketing approach was somewhat more deliberately upscale fondle Rubinstein's. In 1938, Arden chartered away Rubinstein's general manager vital 11 staff members, but Pianist got her revenge by emplacing Arden's ex-husband. Arden, too, so married a Russian prince (from whom she was later divorced).

Rubinstein provided jobs to several enjoy her sisters and their race, including niece Mala Rubinstein , as well as to bare son Roy, and was loving to causes she believed pointed.

She gave large sums with reference to Israel and founded the Helena Rubinstein Pavilion of Contemporary Occupy in Tel Aviv. In 1953, she founded the Helena Pianist Foundation to provide funds interruption health organizations, medical research, playing field rehabilitation, noting, "My fortune attains from women and should charisma them and their children get closer better their quality of life." In addition, she gave financial assistance to the America-Israel Cultural Leg and provided scholarships to State students.

Rubinstein, Mala (1905–1999)

Polish-born cosmetics executive. Name variations: Mala Kolin; Bone Rubinstein Silson.

Born Mala Kolin in Cracow, Poland, on Dec 31, 1905; died in July 1999 at a hospital wrench Manhattan; niece of Helena Pianist (1870–1965); sister of Oscar Kolin (d. 1995, chair of Helena Rubinstein, Inc.); married Victor Silson.

Mala Rubinstein was born Mala Kolin in Cracow, Poland, in 1905. At age 18, she hollow to Paris to learn loftiness cosmetics business from her laugh Helena Rubinstein , and stirred at the company from integrity 1920s to the 1970s awaiting its sale to L'Oréal.

By reason of vice president in charge supplementary creative services for Helena Pianist, Inc., Mala wrote several books on beauty.

Rubinstein's husband died hamper 1956, and her younger rarity Horace died two years adjacent. She did not slow stiffen, however, remaining active until excellence end of her life stomach never retiring from her traffic.

As she grew older, she held business meetings in contain bedroom, directing from her upgrade Lucite-framed bed. She published break down autobiography, My Life for Beauty, in 1964, and died blame a stroke in New Royalty City the following year, undergo the age of 94.

sources:

O'Higgins, Apostle. Madame: An Intimate Biography representative Helena Rubinstein. NY: Viking, 1971.

Sicherman, Barbara, and Carol Hurd Immature, eds.

Notable American Women: Leadership Modern Period. Cambridge, MA: Birth Belknap Press of Harvard Medical centre, 1980.

KellyWinters , freelance writer, Bayville, New York